Fried Puffed Food Industry 2021 is excepted to reach US$ 198,854.86 million by 2027

 Puffed food is primarily consumed by millennials and has numerous health benefits. Puffing of food takes place by expanding seed at high pressure, temperature, or extrusion. In this process, the 'puffing' of food product takes place after the vapor pressure escapes through the micropores of the grain structure owing to its high pressure or thermal gradient.

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The Fried puffed food market has witnessed significant growth owing to the rising demand for rice and corns fried puffed food. Moreover, the expansion of fast food estimated to boost the Fried puffed food market in the coming years. Increasing demand from European region provide a huge market opportunity for the key players operating in the Fried puffed food market.

Puffed rice and corns serve as a popular choice for application in breakfast cereal or snack foods. They are consumed in the preparation of popular street foods. Puffed rice is prepared by heating rice kernels under high pressure with the help of steam. The growing demand for packed puffed foods like popcorns, baked snacks, and others is significantly contributing to the growth of the segments. The demand for wheat in the preparation of puffed foods is also increasing due to the growing focus of consumers to reduce their fat intake. Wheat is a good source of copper, protein, and iron. Meanwhile, the growing awareness regarding the benefits of other grain types like sorghum, ragi, coupled with the rise in their consumption by the manufacturers to produce different formulations is expected to further aid the industry growth.