In-vehicle Infotainment Industry is Growing to reach US$ 33.16 Bn by 2025

 

The global in-vehicle infotainment market is expected to grow from US$ US$ 20.42 Bn in 2017 to US$ 33.16 Bn by 2025 at a CAGR of 6.2% between 2017 and 2025.

A device embedded in a car having capabilities of streaming through multimedia, can be used for navigation, can be used to control the climate inside a car by controlling the HVAC system of the car and also allow hands-free calling & receiving of text messages and updates together constitutes an in-vehicle infotainment system. However, the spectrum of functionalities offered in an in-vehicle infotainment system does not limit to the above-mentioned functionalities but is rather being stretched to broader horizons in the current scenario with increasing demands from the consumers for added luxuries.

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Additionally, technological advances in various fields such as consumer electronics, communication technologies and connectivity technologies are soon anticipated to result in convergence of technologies. As a result of longer times spend behind the wheels by driver, there has been a growing need to enhance the quality of time spent inside a car. Consequently, increased interests in connectivity and in-car infotainment have been driving the adoptions of such systems.

The in-vehicle infotainment market segmentation is done on the basis of operating system, interaction type and connectivity technology. The operating system segment of in-vehicle infotainment market includes the major OS used to operate the infotainment products that are Microsoft, QNX, Linux and Others. The major interaction types that are used for interaction by the drivers to operate an infotainment systems are touch-based, voice-enabled, physically button controlled and gestures. The various connectivity technologies used to connect to the infotainment systems are Bluetooth, Wi-Fi and NFC based on which the market has been segmented. On the basis of geography, the in-vehicle infotainment market is analyzed into North America, Europe, Asia- Pacific (APAC), Middle East & Africa (MEA) and South America (SAM).